eCommerce MasterPlan Virtual Summit 2022 - the Marketing Edition
The 10 eCommerce marketing insights you need to rock the rest of this crazy year. AKA your 2022 Marketing Success Masterclass
All sessions are available to watch now!
It's time to get focused on the marketing you need this year
2022 is a weird year, full of challenges - the cookies are continuing to die, inflation is destroying our customers' cash reserves, and online competition is higher than it's ever been before.
But your brand can still thrive - if you adapt your marketing to this new environment.
We've distilled this event to the 10 tactics, strategies, and tips you need to drive great performance in 2022.
To help you identify the sessions that will help you the most we've split our event into 2 categories:
1, Customer Acquisition
We're covering FIVE key Customer Acquisition tactics, from Facebook Ads, to Email, to Quizzes and more.2. Customer Retention
On day 2 we flip things around to look at FIVE Customer Retention tactics, including Email, Personalisation, Customer Service and (you guessed it!) more.We've challenged each speaker to drill their presentation down to the ONE tactic/strategy that will make the biggest impact on your business this year.
No filler, no waffle, just great advice delivered fast.
PLUS, each category is rounded off with a Panel Q&A Session featuring several of our speakers giving more insight into eCommerce Marketing.
Say hello to our Speakers
Our excellent line up of eCommerce experts.
With 10 experts, the tactics you need are just a click away
Our experts will be sharing the most up to date, proven ways to grow your business this year.
If you’re focused on launching or growing your business we've got you covered.
Meet the speakersFeatured talks
Not sure what to watch? Here are some talks you won't want to miss.
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Intro to Customer Acquisition Day
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Neil Forrest Gorgias
3 Tips On How Exceptional Customer Experience Can Drive Customer Acquisition In 2022
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Ben Parr President & Co-founder, Octane AI
How Jones Road Beauty Used Zero-Party Data, TikTok Ads and a Quiz to Make 7 Figures
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Derric Haynie Chief Ecommerce Technologist, eCommerce Tech
7 Steps to Find the Perfect Tech for your Business
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Rob Harrison-Plastow Time
How To Use Empathy To Superboost Conversions From Facebook Ads
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Steven Clift CEO, GoodCarts
Why You Should Be Partnering With Other Retailers To Drive Sales This Year
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Steven Clift, Rob Harrison-Plastow, Ben Parr & Chloe Thomas
Customer Acquisition Q&A Panel
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Intro to Customer Retention Day
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Gemma Banks Senior Director Of Marketing, Klaviyo
Using Customer-First Data to 20x your Customer Retention Conversions
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Ivana Radojevic Stream Commerce
Why SMS will be Key to Retaining your Customers this year
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Becky Hopkin Owner and Managing Director, Digital Gearbox
Revolutionize Customer Retention with Google Ads Discovery Campaigns
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Oliver Spark Founder of Sweet Analytics, Sweet Analytics
How to Build a Knock Out Customer Retention Plan [case study]
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5 Ways to Drive Repeat Purchases without Destroying your Profits
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Gemma Banks, Becky Hopkin, Ivana Radojevic & Chloe Thomas
Customer Retention Expert Q&A Panel
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