How To Use Empathy To Superboost Conversions From Facebook Ads

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About this talk

Empathy is a powerful skill to harness in your marketing but it can be quite hard to pin down into a useable framework.

In this session you'll discover how to use the Empathy Blueprint to get to know your customers better than they know themselves, helping you to develop deep connections the moment they hit your store, sending your conversions sky-high.

You may not realise it yet - but this is THE Facebook Ad strategy for 2022.

Rob Harrison-Plastow

Refreshingly insightful approaches to Facebook Ads, and eCommerce marketing

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